Custom Build
APR Custom Build — .300 Norma Magnum
Hand-built precision rifle chambered in .300 Norma Magnum. Match-grade barrel, carbon-fiber stock, sub-half-MOA guarantee.
AMERICAN PRECISION RIFLEWORKS
Hand-Built
Precision.
Real-World
Training.
Precision is not an accident. It is the result of rigid specification and relentless practice.
SCROLL
The King of the Mile.
Action
Terminus
Zeus · .300 NM bolt face
Barrel
CRB
Carbon · 5R · 26″
Chassis
MPA
Matrix II Pro · Cerakote FDE
Trigger
TriggerTech
Diamond · 1.0 lb pull
Optic
Tangent Theta
TT525P · 5–25×56 · MIL
Muzzle
Area 419
Sidewinder · Self-timing brake
Guaranteed to shoot half-MOA with match ammunition. In writing.
From $X,XXX · 12 week build
Start a BuildChapter Two
The rifle is where it starts. The discipline is where it earns its keep.
Become an
American Marksman.
An American Marksman isn’t a rank you earn. It’s a standard you hold yourself to, one round at a time.
It begins with a rifle worthy of the pursuit. A hand-built instrument, trued and tested against tolerances most factories don’t know how to measure. It’s earned in deliberate practice, in the patient work of reading wind and pressure and your own breathing. It’s measured against an honest standard: the difference between a half-MOA group and a lucky one.
And it’s shared. With other shooters on the same path. People who measure progress in groups, not opinions. Who’d rather get the shot right than tell you how they did it.
The Rifle.
A precision instrument worthy of the pursuit.
APR builds it
The Skill.
Earned through deliberate practice.
AM teaches it
The Community.
Other shooters on the same path.
AM connects them
The Standard.
A way of holding yourself to the shot.
AM names it
Hand-built precision. Real-world training.
In the shop
Stocked, ready, ours.
A current pick from the bench and a featured piece of glass. Add to cart directly, or browse the full catalog.
Optics
Tangent Theta TT525P 5-25×56 Professional
Tangent Theta 5-25x56mm Professional Series Riflescopes – Ultimate Precision for Professional Shooters
Equip the discipline.
From the rifle to the brass to the spotting scope. Everything we build a marksman with.
Lot-matched
Ammunition.
Lapua, Hornady ELD-M, Berger Hybrids. Match-grade only. Brass, primers, and powders for shooters who load their own.
0.1 MIL
Optics & Mounts.
Tangent Theta, Nightforce, Schmidt & Bender. The glass that won’t fail when the shot has to land. Spuhr, Cadex, and Badger mounts cut to fit.
Spec’d by us
Accessories.
Cadex bipods. MDT, KRG, and Magpul chassis components. The small things that decide a shot at the line.
- Cadex
- Tangent Theta
- Armament Technology
- Nightforce
- Schmidt & Bender
- Spuhr
- Atlas
- Lapua
The brands we stock are the brands we’d put on our own rifles. Nothing else makes the page.
Or browse the whole catalog.
View the Full Shop